has the price advantage of the products in implementing low-cost sale, product entry agent should be in the selection of inexpensive, goods, compared with three forms to bring relative price advantage to consumers. (3) Marketing channel analysis
Now more and more social network, micro-blog - WeChat - extension communication Post Bar --QQ network communication appeared , businesses can use the mode of transmission; for ad, it is not popular, the comprehensive website can provide equal funding in the form of propaganda; a variety of forum could participate in, whether economic or skin care or life nature of the forum, WeChat micro-blog as the now popular network tools, businesses can in Sina micro-blog, Sina micro-blog can appear in miniature form of map then show on the page , consumers could click on the corresponding link; WeChat [9], that can be expanded from a small circle of friends to the WeChat public, all these are conducive to optimizing the business process.
5 Research conclusions
In this paper,through analyzing the meaning of overseas purchasing, indicating that the overseas purchasing system-overseas purchasing mode selection, process of overseas purchasing , and on the basis of overseas purchasing status and market environment analysis,stating that the beneficial effects and potential risks, weaknesses; through the point of view the subjects of the consumer, the entrusting party and the government to analyze the interests ,and in perspective of legal and the electronic commerce platform to analyze problem causes and overseas purchasing changes which caused by the limitations of the overseas purchasing and puts forward the corresponding improvement measures,from the specify to show how to promote the development of overseas purchasing.
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Thanks
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First of all, I want to my dear tutor professor Zhang Jingwen heartfelt thanks and sincere respect! This case study analysis and dissertation is in Zhang Jingwen teacher completed under the loving care and guidance. In the process of thesis writing, he gave me many constructive Suggestions and humanistic care, his friendly attitude and rigorous style deeply infected with me.
Secondly, I would also like to thank my classmates. When I face difficulties, they support me and encourage me. When I was busy, help me to collect information, communicate with me learning experience and research methods. Thanks for your help and support, I was able to overcome difficulties one by one, go forward. Finally, for in spite of being very busy toglance for my thesis review and put forward valuable advice you express our sincere thanks to the teacher! Because my level is limited, the shortcoming and unavoidable, please the teacher comment.
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