电子商务网站建设研究论文 - 图文

题目：电子商务网站建设研究

电子商务网站建设研究

construction

The research of E-Commerce website

摘 要

本课题旨在研究当前电子商务网站建设在社会中的发展趋势及现状，电子商务网站的应用在企业商务活动中扮演的商业角色，以及电子商务网站建设的开发模式、架构及方法。通过对电子商务网站建设在当前社会中的现状进行分析了解，使我们能够更清晰的认识电子商务在社会商务活动中的地位及扮演的角色。然后，再对社会中一些普通企业的商务活动进行分析和研究，了解和掌握企业会在什么样的情况下去构建及启动一个属于自己的电子商务网站并投入运营。课题的最后将从技术层面进行分析和研究电子商务网站建设的技术要领，并实现一个小型的在线电子商务网站建设。

在本电子商务网站建设研究课题中，前半部分主要对电子商务网站的发展现状，电子商务网站的商业决策，电子商务网站提供的在线服务及业务设计流程进行分析整理和研究。后半部分为系统开发设计部分。通过使用微软的ASP.NET2.0技术和C#面向对象编程语言，对一个气球公司的在线销售电子商务网站（BalloonShop）进行开发。其中包括对电子商务网站系统开发框架的设计，数据库系统的设计开发，页面布局，视觉效果及用户界面设计开发等。

关键词：电子商务 网站建设 商业决策 在线服务 ASP.NET2.0 C#

I

Abstract

This subject of e-commerce website construction is the main of the current e-commerce website development in social, the e-commerce websites in the enterprise business how to play a role, as well as the construction of e-commerce website development pattern, structure and methods. E-commerce site through the construction of society in the current situation analysis of understanding, so that we can clearly understand the business of e-commerce activities in the social status and role of the Government. And then some of the community of ordinary business activities of enterprises and research analysis, to understand and grasp the business will go on what kind of situation and start to build its own e-commerce website and put into operation. The final will be the subject of technical analysis and research aspects of e-commerce website building technology essentials and the realization of a small building of online e-commerce sites.

In this subject of e-commerce website construction, the first part are the development of e-commerce website, e-commerce website business decision-making, e-commerce website to provide online services and business analysis to organize the design process and research. The second part is the website system development design. With using the Microsoft technology`s ASP.NET2.0 and C # object-oriented programming language, for a balloon company's online sales of e-commerce website (BalloonShop) design. Including system development framework for e-commerce website design, database system design and development, page layout, visual effects and user interface design, shopping cart design.

Keywords: E-Commerce Website construction Commercial decision-making

Online services ASP.NET2.0 C #

II

目 录

绪 论 .................................................................................................................................... 1 1电子商务网站的发展现状 ............................................................................................... 2 1.1电子商务的产生和发展 ................................................................................................ 2 1.2电子商务网站国内外现状 ............................................................................................ 2 2启动电子商务网站的商业决策 ....................................................................................... 4 2.1 决定是否提供在线服务 ............................................................................................... 4

2.1.1 获取更多顾客 ................................................................................................................................ 4 2.1.2 让顾客花更多的钱......................................................................................................................... 4 2.1.3 降低完成订单的成本 ..................................................................................................................... 5

2.2 赢利 ............................................................................................................................... 5 2.3 考虑风险和威胁 ........................................................................................................... 6 3电子商务网站设计流程研究 ........................................................................................... 7 3.1 电子商务网站系统规划 ............................................................................................... 7 3.2 电子商务网站系统规划报告 ....................................................................................... 7 3.3 电子商务网站开发模式研究 ....................................................................................... 8

3.3.1 瀑布方法 ........................................................................................................................................ 8 3.3.2 螺旋方法 ...................................................................................................................................... 9

4电子商务网站基础框架的创建 ..................................................................................... 10 4.1 针对发展设计网站 ..................................................................................................... 10 4.2 三层架构的魔力 ......................................................................................................... 11 4.3 选择实现技术与工具 ................................................................................................. 12

4.3.1 使用ASP.NET 2.0技术 ............................................................................................................... 12 4.3.2 使用面向对象编程语言C# ......................................................................................................... 12 4.3.3 使用SQL Server 2005数据库 ..................................................................................................... 12

4.4 实现网站的骨架 ......................................................................................................... 13 4.5 创建Visual Studio 2005项目并实现母版页的设计 ................................................ 14

4.5.1 创建BalloonShop项目 ................................................................................................................ 14

III

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